Do you own or manage a Kansas City venue for weddings and events but wish you were getting more bookings? If so, you’re in luck! We’ve got seven tips to help you increase bookings at your Kansas City wedding venue and keep your couples happy. Keep reading to learn more!
7 Tips for Increasing Bookings at Your Kansas City Wedding Venue
If you want to book more couples at your Kansas City wedding venue, you’ve come to the right place. From providing amazing site tours to building relationships with KC wedding vendors and using a venue marketing platform like Venues Made Simple, we’ve got the lowdown on the best ways to market your venue and increase bookings. Here are our top seven tips for getting more couples to book your Kansas City venue for weddings.
1. Utilize Video Content to Show Off Your Space
Video content is one of the best ways to show off what your venue offers, especially on social media platforms. Videos allow couples to actually see what your venue looks like when it’s all set up. And when they see other gorgeous weddings taking place at your venue, they can envision their celebration there too. Use video content to bring the special elements of your space to life and market your Kansas City wedding venue.
2. Sell Benefits (Not Just Features)
When it comes to marketing your Kansas City wedding venue, make sure to talk about the features and benefits. For example, a feature might be that you offer indoor and outdoor spaces. To showcase the benefit, you can say something like, “Don’t worry about the weather affecting your wedding day plans–make it an indoor-outdoor event by utilizing our entire space!” Or, a feature might be that you include a dance floor in your booking fee. But the benefit is that couples get to dance the night away with their friends and family without any additional costs. Focusing on the benefits of your venue speaks more directly to the experience couples will receive, making them more likely to book your Kansas City venue for weddings.
